Media Coverage

In the Press

Rob Mesrie and Allergy Alternatives have been featured across UK health and lifestyle publications. Click any image to enlarge.

Publications that have featured Rob's work

Woman's Own
Closer
Real Magazine
Allergy Magazine
Foods Matter
WorldwideHealth.com
Rapport Magazine
Woman's Own
Closer
Real Magazine
Allergy Magazine
Foods Matter
WorldwideHealth.com
Rapport Magazine

Published Work

FoodsMatterBy Rob Mesrie

"Programming Out Your Food Allergies and Intolerances"

Rob's in-depth article explaining how the NLP allergy process works — from the immune system's 'mistaken identity' to the technique of re-educating its response. Published on the UK's leading food allergy resource.

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FoodsMatterBy Rob Mesrie

"Is Your Immune System Confused?"

Rob examines how the immune system's learning process can accidentally flag a harmless substance as dangerous — and how a change in identity or beliefs can mark the beginning or end of an allergy.

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ANLP (Association for Neuro Linguistic Programming)By Rob Mesrie

"Rapport Magazine — NLP & Allergy"

Rob has contributed to Rapport, the professional journal of the Association for Neuro Linguistic Programming, on the subject of allergy treatment and immune re-education through NLP.

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WorldwideHealth.comBy Rob Mesrie

"Allergies, NLP and Imagination — A Direct Link to Your Immune System"

Rob's widely read article — viewed over 13,000 times — explaining how NLP uses imagination to re-educate the immune system, and how life transitions can trigger the original allergic mislabelling.

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WorldwideHealth.comBy Rob Mesrie

"Immune System — Stronger or Smarter?"

Rob's follow-up article exploring the intelligence of the immune system and why teaching it to respond accurately is more effective than simply trying to boost or suppress it.

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Annemiek KeurAbout Rob Mesrie

"Are Allergies a Subconscious Mistake?"

This widely shared article cites Rob Mesrie's immune system research, exploring his theory that allergies can begin or end when a person's sense of identity and belief system changes.

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Rob Mesrie is an NLP and TPM practitioner, not a medically qualified allergist or physician. His allergy work is rooted in mind-body therapy. If you have a severe or life-threatening allergy, please also consult a qualified medical specialist.

Real Magazine·13–27 May 2005

Now I Can Eat Anything!

Real Magazine ran a four-page health feature — “All in the Mind” — exploring the scientific link between thoughts, emotions, and physical illness. The centrepiece of the feature was Rob Mesrie’s work on NLP and allergy therapy, alongside the story of Maria Pecoff, a 26-year-old receptionist from North London who had developed debilitating food intolerances. After sessions using NLP visualisation techniques, she was free to eat whatever she liked.

I no longer have to worry about going out to dinner. I feel liberated that I can eat whatever I like.

Maria Pecoff, 26, North London
Feature across pages 84–87
Allergy Magazine·March 2006

Fine-Tune Your Body

The UK’s leading allergy publication dedicated a four-page spread to exploring how NLP can re-programme the immune system to stop reacting to allergens. The article featured an interview with Rob Mesrie and a client case study from Dr. Rajendra Sharma, 46 — a fully qualified doctor and medical director at The Diagnostic Clinic in London — who had suffered mushroom intolerance for three years. After two sessions with Rob, he was eating mushrooms with no problems whatsoever.

I was surprised to find that I was pain-free. I had one more NLP session and since then I have been eating mushrooms with no problems whatsoever!

Dr. Rajendra Sharma, Medical Director, The Diagnostic Clinic, London
Woman’s Own·26 March 2007

What’s the Alternative? Neuro-Linguistic Programming

Woman’s Own featured Allergy Alternatives in a health special on NLP as an alternative approach for longstanding allergies. The article followed Melinda Knowles, 31, from London, who had been chronically allergic to eggs since birth. After sessions with Allergy Alternatives, she reported being able to eat eggs freely — something she described as remarkable, having been told by doctors that hers was a lifelong condition.

Now I can eat what I like. I no longer react at all.

Melinda Knowles, 31, London
Women’s health feature — results within 3 sessions
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